We recently conducted a survey to more than 2,000 food processing equipment sales and marketing professionals and the message was clear: They need more engagement and feedback from their distributors on leads and opportunities.

Here are a couple stats that we uncovered:

  • 78% of companies do no get feedback from their channel partners on leads and opportunities.
  • The good news is 85% of companies believe that with the right process and software to communicate and collaborate with channel partners on leads and opportunities that they can increase revenue by 20%. That’s really exciting!

Below is an infographic highlighting the survey results.

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